Get Your Site on the iPhone
22/10/2008With the recent iPhone craziness, we're seeing clients’ eyes light up with the concept of a new marketing channel.
With the recent iPhone craziness, we're seeing clients' eyes light up with the concept of a new marketing channel. Think about it... the average iPhone owner obviously has the money to spend on luxury shiny objects of desire. 'Hmmm, what can we sell them now?!'
Without spending k's on a proper iPhone application with probably no real end user appeal...
The Pitch:
"Its an iPhone application that actually enables your customer to upload photo's of their dog to your pet shop's online shopping cart, whilst browsing everybody else's doggy snaps and getting a weather report for their local park. WOW!"
So why not develop a nice simple iPhone web app instead? Focus on the excellent data you already serve to the big screen. Scale down the information and concentrate on a useful data source to the person on the move.
With a little work you can a have an accessible iPhone friendly child of your website working within the lovely iPhone GUI (Graphical User Interface).
The phone comes installed with Apple's excellent Safari browser* (forked version somewhere between 2 + 3), so development can be rapid for the average skilled web designer (we have a few at sandbox media towers). So with a few clever style sheets and some peppering of extra JavaScript, you can create something pretty cool.
Here's one I baked earlier...
Keen to show off this new technique, we've created a really simple example iPhone web app. It loads the latest news from our feed (best viewed on an iPhone or in Safari at least).
So if you think your data rich website could do with an iPhone lite version why not drop us a line or get in touch?
*iPhone Safari has more CSS support than Safari 2, but less than version 3, so applications will tend to perform somewhere in between how they act on Macs
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